Cricut - Smart Design Machine
Bringing attention to Cricut's expansive label-making capabilities.
These labels are simple, straight to the point, and just confusing enough to catch some attention.
Whether it’s just giving passerby something to scoff at - or being royally reposted - Cricut is sure to catch some attention from this peculiar and eye catching execution.
Naturally, this means putting (somewhat obvious) labels everywhere. And I mean everywhere.
Next, I wanted to find a way to make these labels even more ridiculous. So, I thought it would be a perfect opportunity to utilize some experiential and interactive advertising by placing these labels on actual people going about their day.
